Responsibility, AI and exercise breaks – The world’s largest virtual work experience event introduced over 9,000 students to work in the financial sector

Image: Junior Achievement (JA) Finland
  • Finance Finland and its member organisations participated in the world’s largest online work experience event EtäTET for the fifth time. The event is coordinated by Junior Achievement (JA) Finland.
  • For half a workday, more than 9,000 lower and upper secondary school students had the opportunity to learn about companies and careers in the financial sector.
  • The EtäTET is a week-long event in which each sector gets half a day for its presentations.
  • Participating Finance Finland member organisations included Elo, Fennia, Nordea, OmaSP, POP Bank, SEB and S-Bank.

Finance Finland and its member organisations participated in the world’s largest EtäTET online work experience event for the fifth year in a row. The week-long event is coordinated by Junior Achievement (JA) Finland. In addition to Finance Finland’s own content, the financial sector’s programme included presentations and activities by Elo, Fennia, OmaSP, POP Bank and S-Bank. Nordea and SEB contributed to the Swedish-language sister event DistansPRAO.

The aim of the financial sector’s day was to give young people an introduction to the sector, also covering what skills working in the sector requires and what kinds of roles and job profiles it offers.

“What really stood out to me from the presentations was how many different players, companies and job profiles there actually are in the financial sector”, said JA Ambassador Nietos Huhtala, host of the event.

“Fennia’s exercise break was also really energising”, Huhtala adds.

The companies gave talks on topics such as responsible working life and workplace wellbeing but also debunked certain myths about the financial sector, including the stereotype that working in a bank requires being serious, format and wearing a suit all the time.

OmaSP’s Seela Rantapelkonen challenged the myth that banking is only about pushing papers and crunching numbers day after day. Image: Junior Achievement (JA) Finland.

More than 9,000 lower and upper secondary school students aged 14 to 17 from all across Finland took part in the event. POP Bank underlined that the financial sector needs professionals from all corners of the country, not only from the capital region.

During POP Bank’s session, Alex Törmä took the students on a virtual tour of the Vaasa banking service centre and emphasised that the financial sector does not operate only in the Helsinki capital region but in all corners of Finland.

Fennia’s presentation focused on mental wellbeing at work. In addition to highlighting that workplace wellbeing is a vital element of day-to-day life and healthy workplace culture, the presentation included information and practical tips.

Fennia gave a practical demonstration on how a short exercise break during the workday can improve both physical and mental wellbeing.

Workplace wellbeing was also addressed by the pension insurance company Elo. The company’s representatives talked about how important it is to maintain a healthy work-life balance, for example, by making use of flexible working hours.

“It’s important for employers to offer flexibility. Take me for example: I’m currently studying alongside work, which means I often combine work and studies on the same day. That is hybrid work at its best”, said Elo’s Helmi Hakala.

Anni Joensuu and Helmi Hakala. Image: Junior Achievement (JA) Finland.

S-Bank’s session was focused on the future of working life and asked the young audience what kind of jobs and roles banks might have to offer in the future. The most popular answer was AI trainer. But what does an AI trainer do?

“In the future, it’s very likely AI will be integrated into everyday life to enhance all kinds of activities. However, AI needs to be continuously trained, and I believe that such roles will become increasingly common in banks”, said Emilia Simola, head of coaching at S-Bank.

Hava Balathanova and Emilia Simola.

This year, the Finnish EtäTET was complemented by a Swedish-language morning session, DistansPRAO. In the event, SEB and Nordea presented a diverse range of banking sector jobs and discussed the sector’s responsibility.

Jonatan Långbacka and Julia Siren.

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