More secure day-to-day life and a wealthier future ‒ Fraud prevention and promotion of retail saving and investing are key priorities in Finance Finland’s lobbying

  • The Finnish Transparency Register’s latest reporting period closed on 30 June 2025. Finance Finland reported that its representatives had lobbied 96 decision-makers and officials on 56 different topics in the January–June period.
  • Key subjects in Finance Finland’s lobbying included the legislative measures related to the prevention of fraud and money laundering, the savings starter for children, the development of interest-subsidy loan (ASP) legislation, the reinstatement of the discontinued tax subsidies of pension saving, and the promotion of retail saving and investing.
  • The latest disclosure of activities covers activities carried out between January and June. The final deadline for submissions is 31 August.
  • Finance Finland has voluntarily published an annual report of its lobbying activities since 2020.

The Transparency Register Act that took effect in January 2024 obligates all organisations engaged in lobbying activities to submit a disclosure of their activities twice a year. The online service of the Finnish Transparency Register allows anyone to view the activity disclosures of all reporting organisations. The reports cover the different subjects lobbied and the targets of lobbying, such as members of parliament, ministers, state secretaries, special advisers and ministry officials.

Finance Finland’s latest disclosure of lobbying activities shows that many of its key priorities are related to concrete measures that support the day-to-day life of Finns, help prevent crime and promote long-term preparedness.

In the national context, key topics included the legislative measures related to the prevention of fraud and money laundering, the savings starter for children, the development of interest-subsidy loan (ASP) legislation, the reinstatement of the discontinued tax subsidies of pension saving, and the promotion of retail saving and investing.

The soaring level of increasingly sophisticated scams and fraud was evident also in Finance Finland’s lobbying: the promotion of legislative anti-fraud measures was the single most frequent subject in the latest report. The next most frequent lobbying subjects were all closely related to citizens’ wealth creation.

The statutory Transparency Register has proven its worth

“High-quality legislative drafting must identify how the legislative proposal impacts the people and sectors it targets. To make sure the new legislation serves citizens in the best way possible, decision-makers must be made aware of all relevant viewpoints related to all aspects of the topic”, notes Finance Finland’s Director of Public Affairs Tuomo Yli-Huttula.

“The statutory Transparency Register launched in early 2024 has already proven its worth. Transparency works to affirm lobbying as a valid and respectable part of the democratic process. When we as lobbyists bring forward our expertise and aims in concrete terms, both the open society at large and our own lobbying benefit from it”, Yli-Huttula adds.

Finance Finland contacted a total of 96 decision-makers and officials in the first half of the year. They included Minister of Social Security Sanni Grahn-Laasonen (NCP), Minister of Economic Affairs Wille Rydman (Finns), Minister of Climate and the Environment Sari Multala (NCP), Chair of the Commerce Committee Sakari Puisto (Finns) and Parliamentary Group Chair of the National Coalition Party Matias Marttinen (NCP). Finance Finland’s representatives also met with many other members of parliament from several different parliamentary groups.

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